The Impossible Project

There is always this hype to start something up! A business startup, a social startup; whatever. The point mostly is to ACT and do something useful. Which is GREAT, but it can fireback.

The “Impossible Project”, coined by Seth Godin, is “a project that you plan to carry out but it is so hard and so big that there are no clear steps that you can take now”. Consequently you never take the first step.
Having an impossible project gives the soothing feeling of “I’m good because there is something I’m working on”. However, the impossible project never moves you forward.

If you think you’ve a project, here’s a simple question:
When was the last time you took external action (like reaching out to investors/partners/potential customers/audience) regarding your project?

If it was more than a week ago, your project is impossible. You’re far better off not having a project at all.

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